Mahindra Shares More Details With Investors On Its Electric SUV Strategy | English News

M&M shares more details on its Electric SUV Strategy Meeting built-on further from the EV event in the UK and the recent XUV400 launch Management's EV strategy pivots on two brands- XUV & BE brand BE brand EVs to open new spaces beyond pure SUVs Investment of INR100b in EVs includes INR6b in XUV400 The key highlights of the meet were: 1. Two EV brands:XUV brand will be consistent with its SUV legacyBE brand will open up new spaces and form factors (beyond pure SUVs) In EVs, it will continue to operate in existing segments and will not venture into the Luxury segment 2. Launches XUV400 is the first e-SUV from MM After this, it plans to launch four eSUVs on the Born EV platform XUV.e8 (Dec'24) XUV.e9 (Apr'25 BE.05 (Oct'25) BE.07 (Oct'26) The fifth model - BE.09 - is still at the concept stage 3.XUV400 TimelineXUV test drives will begin from Dec'22, while bookings and deliveries starting on Jan'23 4. Charging InfraThe management feels cell availability will be the biggest bottleneck for XUV400 Won't invest in charging infrastructure, but will collaborate on the same Charging infrastructure: It is in the final stages of signing three MoUs#ETNow #LatestNews #MahindraRead More