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Nissan India registers 18% cumulative Y-o-Y sales growth in September 2022

Nissan India has retailed a total of 7265 vehicles in September 2022, both in the Domestic and International markets from its Renault-Nissan Automotive India Ltd. plant in Chennai. The brand exports the Nissan Magnite, which was designed in Japan and made in India, is exported to over 15 countries.

Sutanu Guha

Updated Oct 1, 2022, 14:40 IST

Nissan India has retailed a total of 7265 vehicles in September 2022, both in the Domestic and International market

Nissan Motor India registered cumulative wholesale of 7265 units in September 2022. This is an 18% Y-o-Y growth from last year, the brand sold 3177 units in the domestic market and 4088 units were exported.

“We are happy to sustain our sales momentum in domestic and export markets. The festive season has contributed to an increase in demand for Nissan Magnite across markets on the strength of its value proposition. We are hopeful the momentum will continue with improvement in supply and customer sentiments,” said Rakesh Srivastav, Managing Director, Nissan Motor India.

The Nissan Magnite was launched in December 2020. It was designed in Japan and made in India which underlines the brand’s manufacturing philosophy of “Make in India, Make for the World”. The sub-compact SUV has already witnessed 1,00,000 bookings to date. In July 2022, Nissan also launched the Nissan Magnite, Red Edition which commands a premium price tag over the rest of the variants at Rs 7.86 lakh.

The Magnite is exported to over 15 countries. Recently, it was launched in Nepal, Bhutan and Bangladesh.

(Also Read: Nissan India will make a big announcement on October 18: What to expect?)

In addition, Nissan India exports vehicles that are manufactured at its Renault-Nissan Automotive India Ltd. plant, Chennai to 108 countries. This include, New Zealand, Australia, Middle-Eastern countries, and countries in Europe, Latin America, South East Asia, Sub Sahara, and Africa.

The company has also shifted its primary export market from Europe to Middle-easter countries such as Saudi Arabia, the UAE, Oman, Qatar, Bahrain, and Kuwait.

There have been several customer-centric efforts from Nissan India to retain this momentum in sales in the domestic market. For example, the company recently launched the Quality Month campaign on the 26th of September for all sales and after-sales customer touchpoints. It will be available till November 11th.

The key pillars of the campaign work around customer convenience with services like Express service, Pick Drop service, Doorstep services, and Service clinic while providing value through genuine service parts and accessories and the lowest cost of maintenance at 31 paise per km.

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