PIA brief(ing): Pakistan airlines asks cabin crew to 'wear undergarments', officials to monitor staff

Pakistan’s national flag carrier, Pakistan International Airlines (PIA), has asked its cabin crew to “dress properly” and “wear undergarments''. PIA general manager Aamir Bashir argued in an internal memo that improper attire “portrays a negative image” and instructed grooming officers to monitor cabin crew for any violations of the code.
Pakistan International Airlines (PIA) has asked its cabin crew to 'dress properly' and 'wear undergarments' to avoid leaving a poor impression | Representative image courtesy of Dawn

Pakistan International Airlines (PIA) has asked its cabin crew to 'dress properly' and 'wear undergarments' to avoid leaving a poor impression | Representative image courtesy of Dawn

Photo : Twitter
KEY HIGHLIGHTS
  • The airline stated that casual dressing leaves an unfavourable impression.
  • Grooming officials are required to keep an eye out for any "deviations" or violation of the advisory.
  • The unusual memo is viral.
It’s no secret that scheduled airlines have a laundry list of rules that they require their staff to follow down to the letter but Pakistan International Airlines (PIA) — the national flag carrier of Pakistan — has very unambiguously asked its cabin crew to comply with just one rule: “Wear undergarments”.
Insisting that improper attire on the cabin crew has been leaving a “poor impression” and “portrays a negative image” of the airline, PIA has stated that wearing underwear is a must.

Underwear pan-tied to brand image

“It has been observed with great concern that a few cabin crew tend to dress casually while travelling intercity, staying in hotels and visiting various offices. Such dressing leaves a poor impression on the viewer and portrays a negative image of not only the individual, but also of the organisation,” said an internal instruction memo sent by PIA General Manager (Flight Services), Aamir Bashir.
The guidelines require the air crew to “dress properly” in formal clothes over “proper undergarments”.
“The clothing worn by males and females should be in accordance with our cultural and national morals,” Bashir advised.
To enforce this decidedly-bizarre rule, the airline has also instructed its grooming officers to monitor cabin crew “at all times” and keep an eye out for any “deviation” from the rules, which they would report back.
It remains unclear whether the advisory has to do with any particular incident of inadvertent flashing by the staff or is an official response to an anonymous complaint.
Founded in 1946, Pakistan International Airlines is the country’s largest commercial air service and has a fleet of 30 aircraft operating at domestic as well as overseas destinations.
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