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Anand Mahindra compares 'out of stock' Taj Mahal LEGO set's brand value with White House at New York store

“Interesting that the Taj Mahal flies off the shelf faster and is out of stock but the White House is plentiful,” Anand Mahindra said in a Twitter post. “Maybe there should be some kind of @LEGO_Group Index of relative brand values!,” he went on to theorise. The mausoleum toy was priced higher than the Washington residence.

TN Viral Desk

Updated Aug 6, 2022, 08:56 IST

Taj Mahal LEGO set thought to be 'out of stock' at Manhattan store | Picture courtesy: Twitter/@anandmahindra

Photo : Times Now Digital

KEY HIGHLIGHTS

Taj Mahal epitomises cultural tourism in India.
A LEGO

Supposedly out-of-stock Taj Mahal LEGO set juxtaposed with The White House at New York store

From being a supposed world leader to housing some flashy corporate edifices and mass-producing affordable cogs in the international economic machinery, there’s a laundry list of reasons the world may look to India but the self-proclaimed superpower’s selling point is still the Taj Mahal — take it or leave it.

The iconic 17th century mausoleum, recently a subject of archaeological curiosity, continues to captivate the imagination of people across cultures — and the fact that a LEGO set of the Taj Mahal appears at a store in New York is testament to its celebrity.

Anand Mahindra, chairman of the Mahindra Group, recently posted a picture of the shelves at the LEGO store in Manhattan where miniatures of The White House and one of the 7 Wonders of the World in Agra were displayed on the same wall.

“Interesting that the Taj Mahal flies off the shelf faster and is out of stock but the White House is plentiful,” Mahindra said in the post.

“Maybe there should be some kind of @LEGO_Group Index of relative brand values!,” he went on to theorise.

One can see how it can be confusing as an “Out of stock” label is only placed on the Taj shelf.

From the looks of it, the two sets don’t appear to be sold out but were still priced substantially higher than the plastic model of the residence of the President of the United States of America.

Interestingly, the tweet blew up, with many mixed reactions.

“One of wonders of the world vs the building where a politician resides. Doesn’t seems like a fair competition to begin with,” one sagacious user pointed out.

The manufacturer of these toys, the Lego Group, is headquartered in Denmark and their product is typically made of interlocking plastic blocks, sold with a range of gear and accessories.

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