Ola Electric sold a scooter every minute this Navratras

Ola Electric has managed to record a 4X growth in the Navratras festivities this year. The company added that the customers bought an Ola electric scooter every minute this festive season.
Ola Electric

Ola S1 Pro electric scooter

Ola Electric has announced that it has managed to record a 4x growth in the Navratras festivities this year and has sold a scooter every minute around this festive season. Ola has received the much needed push after a sluggish start to this financial year thanks to the extension of physical touch points through experience centres, it mentioned. In addition to that, it also informed that it has also managed to organise more than 1 lakh customer test rides pan-India till now.
Ola has also previously recorded a commendable sales performance in September. The electric two-wheeler company has sold 9,634 units in September which is triple the numbers it clocked in August 2022 at 3,421 units, as per Vahan Data. The EV maker shared that this performance comes on the back on the company maintaining overall market leadership by revenue throughout FY 2022-23.
“Our sharp sales can be attributed to Ola’s three-pronged strategy of expanding our product portfolio with best-in-class offerings, adding more D2C touch points, and introducing finance offers that have attracted many first-time buyers to convert to EVs. We will consolidate our market leadership further and look forward to a bumper October,” said Anshul Khandelwal, Chief Marketing Officer.
Previously, Ola has managed to expand its D2C retail footprint with the inauguration of close to 20 experience centers last month. Moreover, Ola plans to push this number to upto 200 centers by the first quarter of 2023. It added that several fresh finance offers have also been introduced for both its e-scooters - S1 Pro and S1, this festive season. The company hopes to further ramp up sales figures this season with the introduction of new offers including extended warranties, the lowest interest rates on loans, and an assured 7-day delivery through select Experience Center.
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